How to Create a WhatsApp Link with Pre-filled Message (wa.me)

What is the wa.me link?

wa.me is WhatsApp's official service for creating direct links. When clicked, WhatsApp opens automatically in a conversation with the specified number.

Basic format: https://wa.me/FULLNUMBER

Correct number format

The number must include:

1. Country code (without the +)
2. Area code
3. Number

Brazil example: 55 + 51 + 98765-4321 → wa.me/5551987654321

How to add a pre-written message

Add the ?text= parameter to the link:

https://wa.me/5551987654321?text=Hello, I'm interested in your services!

Spaces must be replaced with %20 or +. Our tool handles this formatting automatically.

Where to use the link

Website

<a href="https://wa.me/5551987654321?text=Hello!" target="_blank">
  Chat on WhatsApp
</a>

Instagram

Paste the link in your bio or website field on your profile.

Google Ads / Facebook Ads

Use as the destination URL in your ad for direct WhatsApp conversion.

QR Code

Any QR Code generator accepts URLs — just paste the wa.me link.

Best practices for pre-written messages

• Be specific: "Hello, I saw the ad for product X and want to know the price"
• Mention the source: "I came from Instagram" or "I found you on Google"
• Keep it short: long messages can seem like spam
• Use our tool to generate and test the link before publishing